Analisis Strategi dan Efisiensi Pelayanan Peserta Badan Penyelenggara Jaminan Kesehatan Pada RSU H.Sahudin Kutacane
DOI:
https://doi.org/10.32585/jbfe.v4i1.3780Abstract
This study aims to find out 1. To know the form of service strategy for the Health Insurance Administration Agency at H.Sahudin Kutacane Public Hospital. The population in this study is As for the population in this study are all employees / staff who use BPJS health cards who come to check their health at RSU.H.Sahudin Kutacane. The samples in this study were 134 employees/Medical Officers at the H.Sahudin Kutacane Hospital. The method used in this study is a qualitative method. The nature of this research is classified as descriptive research, namely describing, explaining and interpreting a phenomenon that occurs in an object and the data is qualitative. From the results of the research conducted, it was found that every company without exception at the H. Sahudin Hospital Kutacane has several advantages over the others, on the other hand the company is also inseparable from its weaknesses. The strengths possessed by H. Sahudin Kutacane Hospital are -Service or services provided by H. Sahudin Kutacane Hospital are known for their nice service. Based on the analysis of internal and external factors, the competitive strategy that must be carried out by RSUD H. Sahudin Kutacane in the future is an intensive or integrative strategy.
Downloads
References
Alma, Buchari, 1992, Dasar-dasar Bisnis dan Pemasaran, Alfabeta, Bandung
Azwar, Azrul, 1996, Pengantar Administrasi Kesehatan, Binarupa Aksara, Jakarta
Cravens, W.David, 2000, Pemasaran Strategis, Erlangga, Jakarta
David, Fred, 2004, Manajemen Strategi, Prentice Hall, Inc, Jakarta
David, R, 1997, Manajemen Strategis Konsep, PT.Prenhalindo, Jakarta
Dirgantoro, Crown, 2002, Keunggulan Bersaing, PT. Gramedia Widia Sarana Indonesia, Jakarta
Depkes RI, Indonesia Sehat, 1994
Herlambang, Tedy, 2002, Ekonomi Manajerial dan Strategi Bersaing, PT. Raja Grafindo Persada, Jakarta
Kotler, P, 2000, Pemasaran Manajemen (Edisis Millenium), PT.Prenhalindo, Jakarta
Porter, Michael, 1992, Strategi Bersaing, Erlangga, Jakarta
Pearce,J & Robinson, 2003, Strategic Management, Mc.Grow-Hill Irwin
Perda Kota Sahudin Kutacane, No.02, 2006
Rangkuti, Freedy, 2005, Analisis SWOT Teknik Membedah Kasus Bisnis, PT. Gramedia Pustaka Utama, Jakarta
Ruslan, Rosady, 2004, Metode Penelitian, PT. Raja Grafindo Persada, Jakarta
Tripomo, Tedjo, 2005, Manajemen Strategi, Respkayasa Sains, Bandung
UU Kesehatan, 1995
UU Kesehatan, NO. 23, 1992
W.W.W Bps.go.id / Bps propinsi Aceh, 2005
Downloads
Published
How to Cite
Issue
Section
License
Authors who publish with the Journal Of Business, Finance, and Economics (JBFE) agree to the following terms:
- Authors retain copyright and grant the journal the right of first publication with the work simultaneously licensed under a Creative Commons Attribution License (CC BY-SA 4.0) that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.