FIRDAUS, jannatul; HERTIN KHALIFATUN NISA ARIFAH. Pengaruh Kemudahan, E-SERVICE Quality, dan Celebrity Endorser Terhadap Keputusan Pembelian Pada E-COMMERCE Shopee : (Studi Kasus Pada Mahasiswa Universitas Bahauddin Mudhary Madura). Journal of Business, Finance, and Economics (JBFE), [S. l.], v. 5, n. 1, p. 259–274, 2024. DOI: 10.32585/jbfe.v5i1.5173. Disponível em: https://journal.univetbantara.ac.id/index.php/jbfe/article/view/5173. Acesso em: 3 jul. 2024.